Introduction:
branding is the only key that can make your business with or without a value, it’s the thing that makes a difference between selling to someone and making your client be loyal and grateful.
Why Branding is important for everyone?
If you are willing to lunch a successful business, Branding is what will distinguish you from other competitors, it is the only way that successful businesses and people do to get more clients, those clients who feel that they need your product or your service, not you who needs them.
So if you don’t know how to get to that stick with us until the end.
So there’s a lot of things that you should focus on to be able to run a successful business, and be a better entrepreneur, and here we are going to mention some of them :
1.Choose your niche
having a general niche is a common mistake that will destroy your business, try to focus on one subject and be productive on it, that will be more effective because that will help you to target a specific audience, as for example you shouldn’t sell products in all niches like AMAZON, that wouldn’t lead to any results, instead, you can start with selling books first like how amazon started
, and after that, you can add more products depending on what your clients like. And after choosing a good niche you should get a perfect name for your company and in order to do that you can visit Namelix and generate one for totally free or you can hire a professional to do it for you.
2. Be Original and spontaneous
The more you are yourself the more people will like whatever you do, “Imperfection is beauty, madness is genius and it’s better to be absolutely ridiculous than absolutely boring.”― Marilyn Monroe. Try to avoid having a script, and don’t ever think that people will laugh at you because what matters is that after that they will like you and which to be in your place.
3.Give a value
Your customers shouldn’t feel that you are just trying to get their money, because that will make them feel some anxiety dealing with you, so instead of saying “ buy now “, you can just give them a free trial or if you are giving a physical product you can give them a free ebook or a discount after signing up or even a free product if think that it will make them loyal for your brand, that way they will feel that you are trying to help them and giving them a value, not just scamming them.
5.Consistency
Consistency is the key to every single thing not just in business but also in life because there is no one in life that will reach his goal without being consistent and without giving up laziness and sacrificing his time, as we know “ Colonel Sander “ the creator of KFC was cooking to his mom before he worked as a chef in a small restaurant, and he knew that he has a valuable recipe to give, so he believed in it until he reached his goal.
6.Wait for a failure
Fail is not something you should be fear of, actually, it is the most thing you should wait for because there is no successful business or person who hasn’t fail, Honestly and by experience the more you fail the more you get close to your goal.“Failure should be our teacher, not our undertaker. Failure is delay, not defeat. It is a temporary detour, not a dead end. Failure is something we can avoid only by saying nothing, doing nothing, and being nothing.” — Denis Waitley
NOW WHEN YOU FINISH THESE STEPS YOU SHOULD NOW START FOCUSING ON DEVELOPING YOUR BUSINESS TO BE DIGITAL AND GET MORE LEADS.
And to do that here are some steps to follow :
4.Get a slogan
Your brand should have a unique slogan that tells a story related to your niche, and that is a common thing that big companies use to interact with their clients and make them feel that their product is unique and that it have an emotional side, as an example if I said to you “ Just So It “ What come to your mind? Nike, right!
that relation between the slogan and the brand is what makes the business successful.
7.Social media
Social media is one of the most important things that every single business should have. However, social media is the way that allows your business to reach out to new customers and get more leads and technically more money, so you should really work on how social media will increase your sales, or if you don’t have time, you can easily find some freelancers who will do that job for you, and for that reason I recommend Fiverr, which is a marketplace where you will find any service provided there.
And without forgetting SMM, which is social media marketing and that is a short way to boost your business and be successful entrepreneurs, it is an advertisement on Facebook ads or Instagram or any platform that allows people to interact with your posts, there are a lot of freelancers who are presenting this service you can find it in Fiverr also.
8.Website
Website is one of the important things you should go for, the website will be like the first impression that customer will see, so it should be professional and simple at the same time and in order to get one you can choose one of the website builders like WIX or SQUARESPACE, but the problem is that it is limited and don’t have all features, and if you want to have more features depends on your imagination, you can go also to Fiverr, where you will find any type of websites you want.
9.Good logo
The logo will show that you aren’t new to the business and that you know exactly the niche that you are working on because there is no well-known company that doesn’t have a logo. You can get a logo for just 20 dollars on Fiverr, but it will really help you to look more professional.
And finally I think that this is just a resume of what you can do to improve your business and get more leads to it but in general, you should have a previous knowledge about business management and marketing, and I think the best way to learn it is to go to a university or to get pieces of information from someone who has a good experience, and the best way to do it is in Youtube, but if you are trying to get more precise Infos you can go to our FREE ebook.